Strawberries are susceptible to numerous diseases, and require much effort for weed control, what makes organic cultivation difficult. Additionally, in many fields, a narrow crop rotation combined with the durability of certain root pathogens can lead to an accumulation of these pathogens and further to high yield and plant losses. One aim of this work was to assess the suitability of popular and new strawberry cultivars for Eastern Austria, specifically for organic cultivation and for cultivation on sites with a high soil pathogen pressure. In two field trials, leaf and root diseases were recorded on several sites in Eastern Austria, with the main focus on the soil-borne pathogenic fungus Verticillium dahliae. Yield assessments were done under organic management. Cultivars with a medium to high field resistance to root diseases, and suitable for organic production, were identified. Particularly recommendable are the early-ripening cultivars ‘Alba, ‘Asia, ‘Clery and ‘Daroyal and the late ripening cultivar ‘Salsa which are all currently available in Austria. Strong interactions between cultivar and site were observed. The content of microsclerotia of V. dahliae did not correlate with the plant vitality on the respective sites. Therefore an improved method for the risk assessment of Verticillium-wilt should be used in the future. Further, the change of fruit quality parameters of five early-ripening cultivars during the harvest season was examined. The influence of the harvest date was high, especially regarding the parameters fruit weight, content of soluble solids, content of titratable acid, and dissipation value. With progressing harvest season, the content of sugars and acids in the fruits increased significantly and the sugar/acid-relation decreased. These changes in fruit quality during the harvest season allow for a differentiation in distribution channels: as fresh fruits at the beginning of the season and for processing at the end of the season.